Areas of study

Vaccine information-seeking behaviour: its predictors and influence on vaccination during pregnancy

Using incentives to promote a plant-based diet

Additional research projects

Biography
Richard Clarke is a Research Associate based at Newcastle University Business School. Before this role Richard conducted his PhD research with The Vaccine Confidence Project based and the London School of Hygiene and Tropical Medicine and work as the Psychology Laboratory Technician at Regents University London.
Key Papers
- The worrying implications of gaming the attention economyThere is a new economy creeping into our way of life, it lives beneath and within the more standard monetary economics we are all very familiar with, and it has the power to changing how we think about the worldContinue reading “The worrying implications of gaming the attention economy”
- I paid people to donate to charity and this is what I learntI recently gave 40 households £5 each and a letter to encourage donations to the Against Malaria Foundation. I explain why in a previous post here. The following is a post about why this idea, while sounding like a terrible idea,Continue reading “I paid people to donate to charity and this is what I learnt”
- I just got £5 and a confusing letter through the post. Why?Hello! First of all I’d like to say that I like you. I can tell we’d get on, you’re someone that has some curiosity and sense of adventure about you. You received a strange letter with £5 attached to it andContinue reading “I just got £5 and a confusing letter through the post. Why?”